Famous Cyclists and Their Signature Looks

Cycling is more than just a sport—it’s a spectacle, a blend of endurance, strategy, and unmistakable style. Throughout history, certain cyclists have left their mark not only with their performances but also with their iconic looks. Their jerseys, accessories, and unique fashion choices have become symbols of entire eras, inspiring generations of fans and riders.

Eddy Merckx – The Molteni Orange Powerhouse

No name in cycling carries as much weight as Eddy Merckx, and his Molteni Arcore jersey is just as legendary. The deep orange wool, simple black lettering, and no-fuss design embodied his relentless dominance. Paired with black shorts and his signature determination, Merckx’s look was as classic as his riding style—pure, powerful, and built for winning.

Fausto Coppi – The Elegant ‘Campionissimo’

Fausto Coppi brought a level of grace to cycling that few could match. His celestial blue Bianchi jersey, often worn with a stylish silk neckerchief, made him the epitome of mid-century Italian elegance. With his slim, effortless riding position and perfectly combed hair, Coppi’s look symbolized an era when cycling was both grueling and glamorous.

Bernard Hinault – The Tough Breton in Renault and La Vie Claire

Bernard Hinault, the fierce Breton, never lacked intensity on the bike, and his jersey choices reflected his era. His Renault-Elf jersey, with its bold black and yellow design, became a symbol of his ruthless racing style. Later, his switch to the futuristic La Vie Claire jersey, inspired by Mondrian’s abstract art, cemented his place in the sport’s most stylish ranks.

Marco Pantani – The Pirate of the Peloton

Few cyclists had a signature look as distinctive as Marco Pantani. The bandana, earrings, and his Mercatone Uno jersey made him instantly recognizable in the mountains. Whether attacking on the Alpe d’Huez or descending at breakneck speed, Pantani’s rebellious style, combined with his explosive climbing, turned him into a true cycling icon.

Mario Cipollini – The King of Flashy Kits

If cycling had a fashion king, it was Mario Cipollini. The flamboyant sprinter made a name for himself with extravagant custom skinsuits, often themed to match race occasions. Whether in zebra stripes, a muscle-printed skinsuit, or the Italian national champion’s jersey, Cipollini brought showmanship to cycling, proving that speed and style could go hand in hand.

Looking for a piece of cycling history? Explore our collection of vintage cycling jerseys at Pulling Turns and ride like the legends!